I designed a complete brand guideline for Rotanix, an AI-powered automation and analytics platform. The goal was to create a modern, scalable identity system that reflects their innovative and tech-forward vision. The guidelines included logo systems, typography (Poppins family), color palette, and brand application rules ensuring consistency across all digital and print platforms.
The client wanted a clean, professional look that could confidently represent their brand in the competitive SaaS space. I focused on delivering a bold yet minimal design language using a signature blue, strong typographic hierarchy, and flexible logo variations.
Tahir understood our vision right from the start. The brand guideline he created is not just a document, it’s the foundation of our identity moving forward. Everything feels so on-brand, from the logo consistency to typography and color structure. Highly recommended!